Affiliate Marketing Training Online

My Favorite Traffic Source:
Viral Marketing

Out of the entire 27-day course this is probably my favorite subject.

Viral Marketing is one of the best ways to get more traffic to almost any site. Because of the many forms of viral marketing, the possibilities of how much traffic you receive are endless.

So what is Viral Marketing?

I don't want to spend too much time on definitions, but in short viral marketing is creating a marketing message that will be spread by other people and not just yourself.

Compare it to a cold virus - if you have a cold you don't need to visit everybody in your town to expose them all to it. You just have to visit a few people. They in turn will pass it on to others, who will pass it on, and so forth.

While your marketing message shouldn't be as undesirable as a cold, it should be made in such a way that it is passed on easily and effortlessly.

I want to go over a few basic viral marketing techniques that you can put to use over the next few days. After the 27-day course is over you can expect to get a more in-depth advanced viral marketing course that will help you to apply even more techniques.

Viral Technique #1 - Resale Rights

The very first thing that you can do to start implementing viral marketing into your business is to create a resale rights package.

This is basically a simple product (an e-book or audio recording) that you sell for a low price ($10 to $30) along with master resale rights. That means that others can take your product and sell it at whatever price they want and keep 100% profits.

Of course in your product you should first mention your name and your website URL. That way the more people that buy your product and then pass it along, the more exposure your website can get.

Try to have the least amount of restrictions on the resale rights. For example, give others the right to resell at any price, or even to include it as a bonus with their current e-books or memberships. That way you will get maximum exposure.

Viral Technique #2 - Viral E-Books

Another great way to get more exposure is to create a free PDF report or e-book on a specific topic in your market.

In this e-book you should promote other products and services as well. Then you can use a simple program called Viral PDF to allow others to replace your affiliate links with theirs and then pass it on.

Your name and website URL should be at the top of the PDF file and will remain intact while the affiliate links are replaced. This gives other people a reason to pass on the e-book while gaining you more and more exposure.

Viral Technique #3 - JV Giveaways

This is similar to the resale rights technique, but is implemented a little differently. You will still want to create a product just like the one in technique #1 (in fact, you can use the same one!).

However, instead of selling it with master resell rights you will find other successful marketers in your market that are already selling somewhat similar products. You can then offer your product as a bonus to their subscribers.

This is a win-win situation - you will gain more exposure and they will gain more value for their subscribers.

In the ideal situation you will even set up a simple squeeze page where their subscribers have to go in order to get their bonuses. However, make sure that you do what the marketer wants most so that they feel they are getting the better end of the deal.

Recommended Resource:

Unleashing the IdeaVirus by Seth Godin.

(This Expert-Selected Content is Reprinted with Permission and Edited by WorkAtHomeTruth)