Rounding it all out:
Updating Your Squeeze Page
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"Whenever I hear, 'It can't be done,' I know I'm close to success."
-Michael Flatley
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You're almost there! You have done a great job in making it this far in getting your affiliate marketing business started.
This step will help to "round out" your now started affiliate marketing business.
Your squeeze page is now out of date - it is still in the "Ask" mode. In this 27th day you need to update it to reflect
more of what you have learned.
Here are a few things to consider:
Using Your Knowledge to Craft A Great Squeeze Page
Element #1 - The Headline
By now you should be intimately familiar with the problems that your subscribers are having. You have asked them what
they want, and you have probably received questions in your emails.
This knowledge is PERFECT for creating your headline.
I'll illustrate this with an example: Let's say you are in the health and fitness industry and you have found that the
biggest concern of your readers is spending too much money on health supplements.
A headline such as "Discover how you can get high quality health supplements without spending a ton of cash" would be a great
place to start. You are addressing the issue at hand and presenting your information as the resolution to their most common
problem.
The interesting thing about this is that most of the time the products and services you deliver won't need to change - only
your method of delivery.
In my case when I was creating this 27-day course I found out that one of the biggest issues with my readers is having
a "getting started" step-by-step course. I hadn't thought of calling this course a "getting started" course until I realized
that was the biggest problem my readers were having.
It is the same information, just presented differently.
Element #2 - The Bullet Points
This goes right along with the headline. Find your top five to ten questions and then use those in the bullet points.
For example it could go something like: "Enter your name and email address to find out how..." and then you list off
their most important questions.
Element #3 - Your "giveaway"
What are you going to give your readers in return for their email address? This too should depend on what you realize
their problems are.
You can rename a report on losing weight to "10 Healthy Ways To Lose Weight" if a big concern of your readers is losing
weight naturally and healthily.
Your squeeze page needs to be "tempting" to the visitor
If you aren't addressing their problems right away you will most likely lose their interest.
Make sure that as you add new elements to your squeeze page that you test and track each one of them to see which does
the best. Don't assume anything - always let the numbers tell you what is working best.
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(This Expert-Selected Content is Reprinted with Permission and Edited by WorkAtHomeTruth)
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