Exercise - Finding Your Ideal Niche Market

Click here to download the worksheet

Download and print off the above worksheet. You will need it for this exercise.

You will require Adobe Acrobat Reader to view the worksheet. You can download it for free here.

How to complete this exercise

There are three main steps to this exercise. The first is completed by yourself, the second requires the help of your friends and family, and the third is also done by yourself.

Do not rush through this exercise. This could easily make the difference between succeeding and failing with your business.

Step 1 - Isolate your strengths, skills, and interests

Fill out page two with your strengths, skills, and interests. Think of the following:

  • What schooling do you have?
  • What skills have you gained from your current job?
  • What skills have you gained from past jobs?
  • What do you love to do?

Step 2 - Ask others what they think your strengths are

Next I want you to find five friends or family members and ask them what they think you are good at. Write down what each of them say, whether you agree or not.

Step 3 - Identify several potential niche markets

Once you have done the above go back and identify several potential niche markets. Look for common themes.

Pay close attention to what your friends and family members said as most likely others will see the same thing.

To be continued...

In other lessons I will go over more about finding your niche market, including how to make sure you have a competitive advantage and how to know if a market is potentially profitable.

I'll talk to you then!

To your success

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(This Expert-Selected Content is Reprinted with Permission and Edited by WorkAtHomeTruth)