This is part IIa of the series on Reverse Engineering Affiliate Traffic.
Product: The Rich Janitor
Mission: Find Affiliates promoting The Rich Janitor
Technique: Informal Reconnaissance
If you’re already familiar with a market, a reasonable (but not systematic) way to start finding affiiates is through informal reconnaisance. This is just whatever you already know about the product, it’s affiliates, and traffic for various reasons.
Affiliate identified: Matt Bacak
For example, when I did the Rich Janitor review and analysis of the sales page and was writing up it’s numerous red-flags I remember coming across Matt Bacak’s blog where he was promoting The Rich Janitor product (see video below):
Matt Bacak Quick Overview:
- Well-Known Marketer
- Won the 2010 Internet Marketer Of The Year Award
- Recently appeared on “The Balancing Act’s” ‘My Money’ segment Airing on Lifetime Television
- Has several books distributed through Amazon.com including “The Ultimate Lead Generation Plan” and “Secrets of the Internet Millionaire Mind”
- Has a new book coming out called “Click Your Way To Millions”
Note: One thing that comes to mind is that sometimes affiliates share information about high converting and low-converting products with their friends.
Affiliate Identified: Justin Michie
Today I just happened to get an email from Justin Michie promoting The Rich Janitor product:
That gave me the idea to just search my inbox for The Rich Janitor product to see if anyone else had emailed me about it. No luck there, I just turned up another email from Justin Michie from March 17, 2010:
Justin Michie Overview:
According to Justin Michie’s About Justin Michie page:
“Justin’s also the author of the best selling internet marketing book “Street Smart Internet Marketing” that’s sold over 10,000 copies that was chosen by the tough-minded, discriminating professors at several universities and colleges as the textbook for teaching online marketing.”
Justin Michie is also a well-known member of the popular Warrior Forum with 2,198 (and counting) posts over the past few years according to his Warrior Forum profile.
Note: If you are in a specific marketer you may want to have a dedicated email address just to sign up for email lists in that market. This is an idea originally suggested by Stephen Pierce in his eBook “The Whole Truth About Internet Marketing”
Note: Related to the idea above is to create a custom search engine of the main players’s known sites in a specific market to be able to quickly search them all for a specific product to see who is promoting them directly off their site. You can so this with any of the following:
A nice way to build a custom search engine around a specific market is described here: Using Twitter Lists to Define Custom Search Engines
Related:


THIS MAKES ABOUT AS MUCH SENSE AS A HOT AIR BALLOON WITHOUT THE AIR.
I find this all very confusing… :/
Hi Susan,
That may very well be my fault for a couple reasons.
1) It’s more of an intermediate to advanced concept, so it’s not really something Newbies necessarily need to know.
2) This post is the SECOND post in a series of posts. You can go here to see the first post.
Paul,
These famous marketers promote The Rich Janitor product
Without to think it’s good or not ?
But where’s theirs reputation,theirs etic ?
If not control what they promote
Yes, it’s quite strange.